Website design used for marketing

1. What people think about website design

When people hear the phrase, “Website design“, they immediately think of a simple group of pictures and colours which make the website look attractive to the naked eye. What a more clever business person would realize is that there is more to website design than what meets the eye.

2. How a website design used for online marketing

Some website elements/requirements are sorted by Dallas web design agency which is Intrigue. These are as follows:

• Using animation in website design
• Using watermarks in your website design
• Website design using pop-ups

2.1. Using animation in website design

There are many different ways in which you can make a website attractive to a consumer as well as subtly online marketing for your product at the same time. Animated design is one way that businesses and designers use to attract consumers in a more obvious way. Most of the attractive animated objects are JavaScript making.

2.2. Using watermarks in your website design

A more subtle way to advertise and promote your product to the customer is to place subtle images, pictures and content in the background of your website. What is commonly used is an image of the product you are selling or whatever your website design is based around behind the actual content of your site.

So that while the potential customer is reading through your information, which is not exactly the most interesting part of most websites, they are staring at your product image or symbol the entire time. This makes your website design look very professional and attractive, while at the same time you are doing online marketing your website in a way that the customer is not fully aware of. You are selling your product in the obvious way and the sub-conscious way as well. That would be best if design your website in such ways and do SEO or search engine optimization for increasing visibility on Google search results.

2.3. Website design using pop-ups

Another option that your website designer may give you is to have pop-ups on your site. This is slightly different from other options for several reasons. The animation is more like having a tiny cartoon or movie playing on your site. Perhaps even having your banners are flying across the screen or bouncing ups and downs. This is just another way to catch the attention of the customer. Using this type of animation can be very successful with customers.

It is entertaining, they do not become bored looking at your site and they may want to look through it further. What can also be used are pop-ups. This is a type of marketing technique as well, but the design of the pop up is just as important.

3. The bottom line

Website design is something that needs to be well thought out. You need to use every single aspect of your website design to your advantage. There can be no space wasted, nothing can be overlooked. A customer looks at every part of your website, therefore you must take the time to make sure that your website is up to their standards and has the ability to make the sale that you require.